5 Personal Branding Mistakes to Correct

5 Personal Branding Mistakes to Correct5 Personal Branding Mistakes to CorrectYou might think that personal branding is not something you should be bothered with. Youre a job seeker, not a celebrity, after all. But personal branding is something that everyone should know how to do- and do well.In the Entrepreneur article, 9 Reasons Why Your Personal Brand Isnt Resonating, theres a plethora of information aboutwhy your personal brand might be tanking. Weve streamlined them into fivesolid personal branding mistakes that can help you learn what youre doing wrong so you can discover how to make it right- and get hired.Your brand is scattered.Yes, youd like to snag a job as a writer- but you also are addicted to pug videos. But posting memes of pugs skydiving wont get you a job. The ultimate goal of brand building is to create a consistent message, so that people automatically equate you with what you do best. So instead of fawning over a fawn pug puppy pic, show off some of your fruchtwe in recent written work. It will help reinforce your professional skills and help hiring managers when they search your social media profiles.Youre divulging too much. Sure, social media is meant for sharing thoughts, ideas, likes, and dislikes, but you have to be careful what you put out there. You dont want to broadcast a fight with your lebensgefhrte when youre trying to get a partner position at a law firm. Although you do need to share some parts of your personal life online (thats how you create an audience, after all), you dont have to let users know what you ate for breakfast either. (Unless youre a food blogger then it makes total sense.)Youre posting infrequently.If you thought that you could just post something related to your professional career once a month and call it a day, think again. Being social on social media means that youre on it. Every. Single. Day. In fact, personal branding is something that you should incorporate into your daily job search. But dont worry a bout it taking up too much time you can be selective about what you post, and use publishing platforms, such as Hootsuite, to monitor multiple media channels.Youre only using one social media channel.Facebook. Twitter. Pinterest. Instagram. Snapchat. Reddit. Google+. While there are an amazing amount of social media channels out there, perspektives are that you favor one or two of them, choosing to post to those- and ignoring all others. Thing is, by using only a select few, you might be missing out on promoting your personal brand to your advantage. So do a test Try investing some time in other social media channels that you tend to neglect, and see what happens. You might notice a spike in likes, more followers, or peoplesharing your content. See which ones bring you the most bang for your job-seeking buck, and spend some more time on those.Youre not being social enough. You post interesting factoids on your social media channels, and share the latest in your journey toward findin g a flexible job. But if youre only posting information and not encouraging your audience to connect with you, youre missing the point of social media. People (particularly hiring managers and potential bosses) want to know who you are, and want to establish a connection with you. So if you do post something new on social media, get the conversation going Ask users what they think, how they would improve upon what you posted, if theyve had similar experiences, and so on. Remember, theres a reason why its called social media.With so many things to think about during your job search, theres a chance that your personal brand might slip a little. But take the time to invest some energy into your personal branding. Your job search will thank you.Readers, do you focus on your personal brand while job searching? Let us know in the comments below